Performance DSP brings targeting, activation, optimization and measurement into one workflow for health and pharmaceutical advertisers Expanded integration with PurpleLab® adds real-world health intelligence that improves accuracy and verified outcome performance NEW YORK, Dec. 11, 2025 (GLOBE NEWSWIRE) -- Nexxen, a global, flexible advertising platform with deep expertise in data and advanced TV, today announced the introduction of measurement and optimization into Nexxen Health, its technology suite enabl ...