Workflow
Smith Douglas Homes(SDHC) - 2024 Q1 - Earnings Call Transcript

But it's coming around - it's in the mid-20s, 24%, 25% range in Houston. And that's with us pushing more volume. Prior to us acquiring Devon Street, they were probably a little more focused on margin. But I tell you, we've implemented some of our sales tools. We're pushing down our ERP, our CRM tool. We're really pushing leads and doing more marketing in Houston. And so, we couldn't be more, happy with how that's progressed from both the sales side and the strength of sales. And I think Houston just in gene ...