Social media has taken the market by surprise. With Meta Platforms (NASDAQ:META) leading the way but joined by Alphabet (NASDAQ:GOOG, GOOGL), and Snap (NASDAQ:SNAP), the social media industry is expected to grow at a compound annual growth rate (CAGR) of nearly 26% through 2031.Despite this, some companies are falling behind on capitalizing on this trend. It can be a mix of slowing user growth, stagnating revenues or blatantly bad financials. My investing methodology revolves around buying high-quality busi ...