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Mo's Smoke-Free Vision vs. Cigarette Declines: Is Transition on Track?
ZACKS· 2025-09-10 23:56
Key Takeaways Altria's cigarette shipments dropped 10.2% in Q2, with Marlboro's category share slipping to 41%.on! nicotine pouch shipments climbed 26.5%, reaching 52.1M cans and 8.7% U.S. oral tobacco share.Smokeable products delivered $2.9B OCI, showing cigarettes remain far more profitable than smoke-free.Altria Group, Inc. ((MO) continues to advance its smoke-free strategy. The second quarter of 2025 highlights the steep climb ahead. Domestic cigarette shipments in the smokeable products segment fell 10 ...