New Delhi Post-Operation Sindoor, the India-Pakistan match in the Asia Cup on Sunday has evoked more than its usual share of heightened debate. There are calls for a match boycott on the social media while lovers of the game are hoping for an exciting Sunday. But despite the polarised atmospherics, the official media rights holder, Sony Pictures Networks India, said it has witnessed strong traction from brands for the tournament as well as the India-Pakistan match.Earlier this week, the Asian Cricket Counci ...