Key Takeaways RDDT's Q3 ad revenue jumped 74% to $549M, driven by higher advertiser count and deeper investments. SNAP's ad revenue rose 5% to $1.32B, fueled by Direct Response growth and strong AR engagement. RDDT's 2025 earnings estimate rose 25.6%, while SNAP's fell amid weaker brand ad demand and competition. Reddit (RDDT) and Snap (SNAP) are leading social media platforms that monetize user engagement through digital advertising. While RDDT is an emerging social media platform, gaining traction with co ...