Business: Tripadvisor is an online travel company. It leverages its brands, technology, and capabilities to connect its global audience with partners through content, travel guidance and two-sided marketplaces for experiences, accommodations, restaurants and other travel categories. Tripadvisor operates through three segments: Brand Tripadvisor, Viator and TheFork. Its Brand Tripadvisor segment is engaged in providing an online global platform for travelers to discover, generate and share authentic user-gen ...