Key Takeaways Toyota will increase U.S. vehicle prices by an average of $270 in July, with Lexus prices rising $208. The company says the hikes are routine updates based on market trends and competition, not tariffs. TM expects FY26 operating income to fall 20.8%, citing tariffs, material costs, and investment spending.Toyota Motor Corporation (TM) will increase prices for select vehicles in the United States by more than $200, starting in July. Prices of Toyota-branded models will rise by an average of $ ...