AI adoption, growing demand for measurable returns, and the continued shift toward digital, connected TV and retail media are reshaping the Advertising and Marketing industry. Advanced audience targeting, data-driven measurement and performance-based advertising are increasing demand for actionable insights and demonstrable campaign ROI, positioning Nexxen International (NEXN) and NIQ Global Intelligence (NIQ) to benefit from these trends. Meanwhile, Quad/Graphics (QUAD) is expanding its digital, experienti ...