Key Takeaways Philip Morris trades at a forward P/E of 20.93X, above the industry and sector averages.Smoke-free products made up 41% of revenues in Q2, growing 15.2% y/y, led by IQOS, ZYN and VEEV.Philip Morris targets $2B in cost efficiencies between 2024 and 2026.Philip Morris International Inc. ((PM) is currently trading at a forward 12-month price-to-earnings (P/E) multiple of 20.93X, representing a significant premium compared with the Zacks Tobacco industry average of 15.31X and the broader Consumer ...