Arocho, who most recently was the senior vice president of global consumer products and franchise management at Paramount Global, starts the role on Friday and will work out of the company's Los Angeles office. Arocho will lead licensing across Gap Inc.'s portfolio of brands and will focus on partnerships, brand extensions and direct-to-retail opportunities to connect the retailer to entertainment, sports and cultural moments as part of its "fashiontainment" strategy. The company recently created the role o ...