Workflow
Motorsports
icon
搜索文档
Heineken® Announces Renewed Global Partnership with F1® and Launches the Sport’s First Season Ticket
Globenewswire· 2025-11-05 18:30
Heineken® and F1® have renewed their decade long partnership on a multi-year deal, celebrating the global beer brand’s commitment to bring fans closer to the action both on and off track.To mark the next chapter, Heineken® today launches the world's first season ticket for the motorsport - a money-can’t-buy carbon fibre card that gives the holder (and a plus one) access to every race around the world for the 2026 season. F1® super fan Brandon Burgess, who made headlines for his attempt to attend every race ...
Heineken® Announces Renewed Global Partnership with F1® and Launches the Sport's First Season Ticket
Globenewswire· 2025-11-05 18:30
Heineken® and F1® have renewed their decade long partnership on a multi-year deal, celebrating the global beer brand’s commitment to bring fans closer to the action both on and off track.To mark the next chapter, Heineken® today launches the world's first season ticket for the motorsport - a money-can’t-buy carbon fibre card that gives the holder (and a plus one) access to every race around the world for the 2026 season. F1® super fan Brandon Burgess, who made headlines for his attempt to attend every race ...
Disney and Formula 1® Collaboration to Launch at Las Vegas Grand Prix with Spectacular Show at the Fountains of Bellagio
Prnewswire· 2025-10-28 18:00
Accessibility StatementSkip Navigation Disney and Formula 1's "Fuel the Magic" Campaign will Deliver Unforgettable Fan Experiences, Exclusive Content and Elevated Products Link to Media Assets Here Link to Social Content Here GLENDALE, Calif., Oct. 28, 2025 /PRNewswire/ -- Disney and Formula 1® announced today their highly anticipated collaboration will kick off at the Las Vegas Grand Prix this November. As revealed in May, this exciting global relationship will "fuel the magic" for fans by blending world-c ...
The John Langdon Down Foundation于墨西哥大奖赛期间荣膺 F1® Allwyn 全球社区奖
Globenewswire· 2025-10-25 10:14
奖项与捐赠 - 跨国彩票娱乐公司Allwyn与Formula 1联合宣布,The John Langdon Down Foundation荣获F1® Allwyn全球社区奖墨西哥站大奖,并获得由Allwyn提供的10万欧元捐赠(折合逾210万墨西哥比索)[1] - F1® Allwyn全球社区奖于2025年启动,是F1与Allwyn多年合作伙伴关系的一部分,在2025赛季期间,评委将从各国与F1相关、产生积极影响的本地倡议中选出四项获奖项目,每个获奖项目将获得Allwyn提供的10万欧元捐赠[4] - 本赛季剩余的一位获奖者将于2025年11月20日至22日,在FORMULA 1® 2025希尼肯拉斯维加斯大奖赛上获颁F1® Allwyn全球社区奖,公司的愿景是在2026赛季将该奖项覆盖更多分站赛事[4][5] 获奖项目详情 - 获奖机构The John Langdon Down Foundation总部位于墨西哥城,是一家致力于促进唐氏综合症患者人权、尊严及潜能充分发挥的开创性机构[3] - 该基金会获奖项目旨在利用Allwyn的10万欧元捐赠,在未来12个月内支持89名6至18岁的唐氏综合症儿童,并通过培训与支持约445名家庭成员,项目的长远目标是通过改善教育、就业机会和社会包容性,帮助唐氏综合症儿童获得更大的独立能力[3] 合作背景与公司信息 - Allwyn是一家跨国游戏娱乐公司,以彩票业务为主导,在欧洲和北美拥有领先的市场地位,其宗旨是通过专注于创新、技术与玩家安全,为所有人提供更优质的游戏体验[6] - Allwyn与Formula 1®的多年合作伙伴关系旨在提升其全球知名度,F1在全球举办24场分站赛,拥有7.5亿车迷,社交媒体粉丝达9600万,此项合作将巩固Allwyn作为国际品牌的地位,并在全球范围内发挥社区影响力[7] - Formula 1®是全球最负盛名的赛车赛事,也是全球最受欢迎的年度体育系列赛,是Liberty Media Corporation的子公司[8]
Girlstart 荣获首届美国 F1® Allwyn Global Community Award 奖
Globenewswire· 2025-10-18 18:31
奖项与捐赠 - 跨国博彩娱乐公司Allwyn与Formula 1联合宣布,Girlstart荣获首届美国F1 Allwyn Global Community Award奖,并获得Allwyn提供的10万欧元(约合11.7万美元)捐款[1] - F1 Allwyn Global Community Award于2025年创立,是F1与Allwyn多年合作的成果,在2025年赛季,评委团将选出四个与F1相关且在各自国家/地区产生积极影响的地方倡议,每个获奖倡议都将获得由Allwyn提供的10万欧元捐款[4] - Allwyn计划在2026赛季增加奖项数量,扩大赛事覆盖范围,进一步表彰带来积极变化的项目[6] 获奖组织与项目 - Girlstart是一个致力于赋能女性探索STEM领域的全国性组织,总部设在美国科技中心奥斯汀,该组织提供富有创意的课外项目,旨在帮助来自不同种族和背景的女孩追寻梦想[3] - 女性在STEM领域的比例仍然偏低,仅占受过高等教育的STEM从业者的34%,其中有色人种女性的比例不到10%[3] - 仅在德克萨斯州,Girlstart每年通过STEM实践营、会议和活动,帮助超过1,800名9-14岁女孩[3] - Allwyn的捐赠款项将助力Girlstart在未来12个月内举办33场每周一次的STEM课后实践营、16场为期一周的STEM夏令营以及Austin Girls in STEM大会,预计惠及中德克萨斯州超过1,250名女孩[4] 合作背景与战略意义 - 与Formula 1多年的合作体现了Allwyn致力于提升全球品牌影响力,F1每年在全球举办24场比赛,拥有7.5亿粉丝和9,600万社交媒体关注者,且其影响力覆盖广播频道和娱乐媒体[8] - 此合作将巩固Allwyn作为推动全球社区影响力的国际品牌地位,进而助力其实现全球扩张计划[8] - Allwyn是领先的跨国彩票运营商,注重创新、技术、效率和安全,致力于通过不断扩展休闲娱乐领域,推动彩票行业发展,将更多收益回馈社会公益事业[7] - Allwyn采取“彩票先行”战略,专注于提供实惠亲民的娱乐体验,现已发展成为值得信赖的娱乐品牌,在奥地利、捷克、希腊、塞浦路斯、意大利、英国等欧洲国家以及美国伊利诺伊州占据市场领先地位[7]
Cadillac Formula 1 Team CEO: Apple's Formula 1 deal shows U.S. fan growth is 'only just beginning'
Youtube· 2025-10-18 00:45
苹果与F1媒体版权协议 - 苹果公司与一级方程式赛车达成一项为期五年的美国媒体版权协议,自2026年起所有赛事将在Apple TV上播出 [1] - 苹果公司每年将为该版权支付约1.4亿美元 [1] - 此次协议标志着版权从迪士尼旗下的ESPN转向苹果公司 [2] 美国市场增长与战略意义 - 美国市场对F1至关重要且持续增长,目前美国境内已有三场大奖赛 [4][5] - 美国有超过5000万人自认为是F1车迷,苹果协议被视为吸引这些观众观看比赛的重要一步 [5] - 与苹果的交易被视为一项创新举措,旨在利用F1电影和《极速求生》系列纪录片的成功势头,进一步扩大粉丝群体 [2][3][5] 媒体版权价值提升 - 新的苹果协议金额(每年约1.4亿美元)显著高于此前ESPN的协议(据报每年约8500万美元),显示出媒体版权价值的大幅提升 [6] 美国企业与品牌参与度 - 近年来,自Liberty Media收购后,F1的合作伙伴和赞助商中美国公司数量显著增加,例如AMX、Salesforce和AWS等 [9] - 对于像凯迪拉克这样的新车队,美国企业表现出浓厚兴趣,F1被视为在全球舞台上提升品牌知名度和改变品牌形象的强大平台 [10][11] - F1能够帮助品牌吸引更年轻的受众和更强的女性受众群体,为品牌带来"酷"的因素 [14] F1车队投资与运营 - 从零开始组建一支F1车队成本高昂,总投资额超过10亿美元,涉及从房地产到运营扩张等各个方面 [15] - 组建车队是一项复杂且同步进行的重大工程,需要应对与现有顶尖车队的竞争 [16] F1的商业吸引力 - F1的商业吸引力已从企业赞助扩展到私募股权和另类投资领域,旨在吸引零售投资者 [12] - 通过与车队合作,品牌能获得全球曝光,触及从中东、亚洲到欧洲和美国的广泛赛事观众,并获得巨大的社交媒体和媒体影响力 [13]
Apple gets streaming rights to Formula 1 races in multi-million dollar deal
Seeking Alpha· 2025-10-17 21:34
公司与行业合作 - 苹果公司与一级方程式赛车达成为期五年的合作伙伴关系 [2] - 从明年起美国境内所有F1赛事将独家在Apple TV上播出 [2] - 合作协议的具体财务条款未对外披露 [2]
Josh Reaume to Drive the #2 Aerial Titans Freedom Flyer Ford F-150 at Talladega
Globenewswire· 2025-10-17 00:37
CARTERSVILLE, Ga., Oct. 16, 2025 (GLOBE NEWSWIRE) -- Aerial Titans, the pioneers in transparent and predictable wholesale to retail sales for aerial construction equipment, announces today that NASCAR Craftsman Truck Series racer Josh Reaume, founder and driver for Reaume Brothers Racing (“RBR”), will drive the #2 Aerial Titans “Freedom Flyer” Ford at Talladega on Friday, October 17, 2025 in the Love’s RV Stop 225. The #2 Aerial Titans “Freedom Flyer” pays homage to the American workers that Aerial Titans s ...
Why the US government shutdown could stretch into November, gold's 8-week run
Youtube· 2025-10-16 05:46
All right, time to the closing bell on Wall Street. Now we got market domination overtime. We're giving you full coverage of all the moves to get you the speed on the action from today's trade.Yahoo Finance is very own Jared Blickery joining us now with the latest market action. Jared, >> thank you Josh. Just looking at a photo finish in the Dow and it looks like it resolved to the downside.So down about 16 points or just four basis points and we had some green, we had some red, just ended up slightly in th ...
Iron Mountain Becomes an Official Partner of the McLaren Formula 1 Team
Businesswire· 2025-10-14 16:00
PORTSMOUTH, N.H.--(BUSINESS WIRE)--Iron Mountain and McLaren Racing today announced the company as an Official Partner of the McLaren Formula 1 Team. ...