The connected exercise equipment company is desperately trying to reignite its sales growth, and it's turning to artificial intelligence to do it.Peloton Interactive (PTON -12.23%) went public at $29 per share in 2019, and by December 2020, it had soared by 462% to a record high of around $163. Pandemic-necessitated lockdowns and social-distancing efforts led to explosive demand for the company's connected exercise equipment, which sent its revenue soaring.However, the boom was short-lived. Sales cratered a ...

Key Takeaways Peloton launches the Cross Training Series with five upgraded machines and enhanced performance features.Peloton IQ brings adaptive plans, real-time insights and personalized guidance via AI and computer vision.Partnerships expand Peloton's wellness reach with recovery, mental health and medical-focused programs.Peloton Interactive, Inc. (PTON) is enhancing its digital strategy and product portfolio with the launch of AI-powered personal coaching and an expanded range of wellness content. The ...

公司战略与产品发布 - 公司旨在假日季前实现重大业务复苏 [1] - 发布五款新产品 包括新版动感单车、跑步机和全新划船机 [3] - 高端产品线（Bike+、Tread+、Row+）配备Peloton IQ人工智能教练系统 可提供实时姿势反馈、计数重复次数并建议重量调整和训练计划 [3] - 产品升级包括“高级”旋转屏幕设计 便于从单车课程切换到瑜伽和力量训练等非单车课程 并配备更快的WiFi [4] - 公司对人工智能进行重大投入 这是新任首席执行官领导下的首个重大产品变革 [10] 产品定价与价值主张 - 新款产品伴随价格上涨 基础版Bike价格上调150美元至1695美元 Bike+价格上涨200美元至2695美元 [5] - 基础版跑步机价格上涨300美元至3295美元 Tread+价格上涨700美元至6695美元 [5] - 月度会员费三年来首次上调5美元至4999美元 [5] - 公司强调其提供超过50000节课程的内容广度和持续创新 相比健身房会员、精品健身课程或私人教练具有无可比拟的价值 [6] 公司治理与历史挑战 - 新任首席执行官于1月上任 并在8月宣布裁员6% [10] - 自2020年以来 公司已更换四位首席营销官 并因召回125000台不安全跑步机向美国消费品安全委员会支付1900万美元罚款 [11] - 公司股价自2021年1月见顶后已暴跌超过90% [11] - 新产品发布消息使股价在盘前交易中跳涨 但当日回落 截至周三收盘股价较前一日下跌367% [12]

What do we need to understand here. Cara and I are both hardware users of Peloton. We both are subscribers.What's new in our use of this, this tech. Yeah. So it's a revamp across its entire line.So five new products, that's a traditional base level bike. A bike plus premium model. There's the tread treadmill, the tread plus premium again and the road plus.So the big differences here are the premium. All of them really get a new swivel screen, which might not sound so exciting. But the idea here is you can t ...

Big hardware line, a big platform. Peloton IQ coming out today, long anticipated, but the market appears underwhelmed. And I know that you don't follow the stock move on a day to day, minute by minute basis.But what might investors not fully appreciate about this announcement. First of all, thanks for having me here. And I leave the day to day gyrations of the stock to the experts, traders, the analysts, folks like yourselves.That being said, if you look at the if you take the long view, let's look back a y ...

Peloton debuted an artificial intelligence-focused overhaul of its product lineup along with some price hikes.By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions .Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.The fitness company introduced five new models, accordin ...

This story was originally published on Retail Dive. To receive daily news and insights, subscribe to our free daily Retail Dive newsletter. Dive Brief: Ahead of the holiday season, athletics company Peloton has increased membership prices across all of its tiers, per a Wednesday press release. Effective in October, its All-Access Membership increases from $44 to $49.99, the App+ Membership jumps from $24 to $28.99 and its App One Membership rises from $12.99 to $15.99. The news coincides with a revamp ...