Key Takeaways The Trade Desk launches Audience Unlimited to simplify third-party data adoption for advertisers.AI ranks data segments for campaign relevance, with inclusive pricing replacing costly a la carte models.New Koa Adaptive Trading Modes let advertisers choose between AI-driven performance or manual control.Advertisers in today’s scenario remain wary of third-party data, citing high costs and uncertainty over effectiveness. As a result, adoption is low, and those who use it often see nearly 20% of ...

The Trade Desk, Inc. (NASDAQ:TTD) is one of the 13 Best Quality Stocks to Buy According to Hedge Funds, supported by hedge fund interest and significant Profit Margin. Citizens JMP Lowers Price Target on The Trade Desk, Inc. (TTD) to $60, Maintains Market Outperform Rating On September 30, 2025, citing near-term headwinds from slowed advertising spending in the consumer-packaged goods and automotive sectors, as well as potential regulatory impacts following stricter guidelines for direct-to-consumer heal ...

The ad-tech leader just overhauled its data marketplace to make third-party audience data cheaper and easier to use -- and it put AI at the core.The Trade Desk (TTD -1.21%) operates the largest independent ad-buying platform on the open internet. On Monday, the company unveiled Audience Unlimited, a major upgrade to how advertisers access and apply third-party data on its platform. The new approach aims to push data from a nice-to-have to the default setting -- removing cost surprises, reducing guesswork, a ...

Citigroup upgrades Trade Desk (NASDAQ:TTD) to "Outperform," signaling a bullish stance on the stock.Trade Desk launches Audience Unlimited to enhance its digital advertising data marketplace, aiming to improve third-party data usage for advertisers.Despite a price target reduction from Citizens JMP, the stock experiences a 5.30% rise, indicating strong investor interest and market confidence in Trade Desk's growth potential.Trade Desk (NASDAQ: TTD) is a prominent player in the digital advertising industry, ...